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Knowing What Results to Feedback to Customers

We are often asked by clients for advice on what survey results and planned actions should be shared back with customers; organisations often worry about sharing too much confidential information and customers are often suspicious that the detail is missing. This webinar provides practical suggestions on how to effectively share information.

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Webinar host:

Rachel Allen

Client Manager @ TLF Research

Rachel has been with TLF for 16 years. Working across many sectors, she designs effective customer satisfaction and loyalty programmes to get the best insight from a range of customer types. She is particular keen for organisations to look at the link between satisfaction and efficiency; getting things right first time not only improves customer satisfaction but reduces costs and is a more effective use of resources for all organisations. This is particularly true when it comes to problem and complaint handling which can be costly in more ways than one.

Rachel regularly presents webinars and writes for Customer Insight magazine focussing on case studies and ‘how to’ articles looking at the practical side of running surveys and gathering feedback.

When not in work, Rachel likes being outdoors be it on the water, in the countryside, or in the garden, and has a book collection that’s taking over her home.

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