Warming Up Respondents To Maximise Response Rates
Whether you are trying to increase a low response rate or hope to encourage a few more customers to take part in your research programme, this webinar provides practical tips and ideas for communicating with customers before the survey and engaging their interest in your research.
Webinar host:
Rachel Allen
Client Manager @ TLF Research
Rachel has been with TLF for 16 years. Working across many sectors, she designs effective customer satisfaction and loyalty programmes to get the best insight from a range of customer types. She is particular keen for organisations to look at the link between satisfaction and efficiency; getting things right first time not only improves customer satisfaction but reduces costs and is a more effective use of resources for all organisations. This is particularly true when it comes to problem and complaint handling which can be costly in more ways than one.
Rachel regularly presents webinars and writes for Customer Insight magazine focussing on case studies and ‘how to’ articles looking at the practical side of running surveys and gathering feedback.
When not in work, Rachel likes being outdoors be it on the water, in the countryside, or in the garden, and has a book collection that’s taking over her home.
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